Creating content that meets the elevated criteria of the public, while also establishing a bond in such a saturated marketplace, is no easy task You're reading Entrepreneur India, an international franchise
Getting press coverage, like it or not, is, and should be part of any marketing strategy right alongside advertising, social media, content, and SEO. Some people believe in PR and think it can drive meaningful
In films, TV shows and books — and even in video games where characters are designed to respond to user behavior — we don’t perceive characters as beings with whom we can establish two-way relationships.
Keiko Lynn, a personal style and lifestyle blogger, is one of Pinterest's biggest stars and gets more than a million monthly viewers on the platform. But advertisers care more about reaching her fans Instagram
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Trump got elected because he ran the single best digital ad campaign I’ve ever seen from any advertiser. Period Andrew Bosworth On 20 December last, Andrew Bosworth, a long-time Facebook executive and
Facebook is backing off on plans to stick ads inside WhatsApp — raising questions about its vision for monetizing the messaging app. The Menlo Park, California-based social networking giant acquired WhatsApp